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New EU General Product Safety Regulation - what does it mean for your business?
In May 2023, EU Regulation 2023/988 on General Product Safety will come into force, ...
How do you increase bricks and mortar sales with an omnichannel strategy?
Today, as consumers become more sophisticated and have access to a wider range of ...
What is retail marketing?
Retail marketing is an important area of marketing that focuses on methods of influencing ...
Live Chat - what is it and how does it work?
In the digital age, where online communication has become commonplace, tools that support ...
Chat on a Website – How to Implement it and Integrate Customer Data
In an era of increasing digitalisation and competition in the e-commerce sector, ...
In-Store Marketing to Support Retail Sales
In-store marketing is one of the key strategies used by retailers to promote their ...
Customer Experience (CX) and Personalisation – What Impact Does It Have on the Customer Experience?
In today's world of intense market competition, customer experience (CX) is becoming a ...
The complete guide: How to effectively prepare e-commerce for the busy sales period
The period from August to December is a key time for e-commerce stores, especially in the ...
How marketing automation drives success in the rapidly changing landscape of Polish e-commerce
The Polish e-commerce market, although it has already reached a certain level of ...