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Team Augmentation
Persooa TeamApr 16, 2025 12:30:00 PM3 min read

Team Augmentation - when is it worth betting on augmenting the team with external specialists?

Today's companies face many challenges that require a flexible approach to human resources management and rapid response to changing business needs. In this context, the team augmentation model, i.e. expanding the team with external specialists, is gaining popularity. This is a solution that allows you to fill in missing competencies, optimize costs and increase the efficiency of implemented projects.

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When is it worth reaching for such support? How to implement team augmentation to realistically support the organization's goals? About it in the following article.

What is team augmentation?

Team augmentation is a model of cooperation that involves the addition of external experts to an already functioning project team. Unlike classic outsourcing, in which all activities are handed over to an external entity, in the case of team augmentation the key remains to maintain control over the project and fully integrate additional specialists into the internal team.

This approach allows flexible scaling of resources depending on current business needs, without having to engage in time-consuming recruitment processes or long-term hiring of new employees.

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When is it worth using team augmentation?


Quick response to unforeseen project needs

One of the main advantages of team augmentation is the ability to immediately supplement the team with needed competencies. In situations where a project requires a rapid increase in resources or sudden changes in the schedule occur, hiring external specialists allows you to maintain continuity and pace of work without compromising quality.

Filling competency gaps

This model also works well when the in-house team does not have all the competencies necessary for the project. With the support of external experts, you can focus on the most important tasks, confident that the other areas are in the hands of experienced specialists.

Optimization of operating costs

By opting for team augmentation, you can significantly reduce the costs associated with recruiting, onboarding and training new employees. Cooperation with experienced specialists allows you to shorten the implementation time and accelerate the achievement of results, without the need for long-term investment in team augmentation.

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How to integrate external specialists well?


Proper planning and effective communication

The basis for successful cooperation in the team augmentation model is a carefully planned integration process. External experts should know the goals of the project, the structure of the team and their roles and responsibilities. Clear rules of cooperation, regular meetings and open communication are conducive to effective integration of additional experts into the organization's activities

Careful selection of experts

The success of team augmentation also depends on the proper selection of the partner and the competence of the people who will join the team. Not only technical experience is important, but also the ability to work in a team, fit into the organizational culture and understand the specifics of the industry.

Check out our offer: Effective marketing with Team Augmentation for Salesforce Marketing Cloud

Team augmentation as a way to flexibly scale your team

Expanding the team with external experts in a team augmentation model is a solution that enables companies to respond efficiently to changing project requirements, fill in missing competencies and optimize operational costs. However, the success of this approach is determined not only by the choice of the cooperation model itself, but above all by the way it is implemented - conscious management, proper integration and attention to transparency and communication.

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Persooa Team

Persooa team are experienced practitioners. We implement the best Data & Marketing Automation solutions supported by Artificial Intelligence. We increase the effectiveness and efficiency of marketing and sales.

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